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General Management 1 (BUSA90482)
Graduate courseworkPoints: 62.5Dual-Delivery (Parkville)
Please refer to the return to campus page for more information on these delivery modes and students who can enrol in each mode based on their location.
About this subject
Contact information
August
Overview
| Availability | August - Dual-Delivery September - Dual-Delivery |
|---|---|
| Fees | Look up fees |
Business Essentials
This subject provides students with a foundation that is essential to be an effective business executive. After completing this subject, students will have a clear understanding of the key areas that need to be managed effectively for an organisation to be successful, specifically leading and managing people, developing and executing strategy, managing operations, and managing financial sustainability. Students will acquire skills, knowledge and techniques in these key areas. This subject will also provide students with essential skills for successfully completing more advanced subjects in the MBA program, which cover many additional topics that will help students enhance business acumen and an understanding of what it means to be a leader.
Leadership
Organizations face many adaptive challenges to survive and thrive in a context of a complex and uncertain environment driven by forces such as globalization and technology. Managers maintain the status quo efficiently but leaders help individuals, teams, organizations, and societies to do adaptive work. Leadership is not a position but a process and it is often emergent and shared by individuals who choose to be leaders and have developed leadership capability. Leadership is particularly important in new organization structures that are flat, flexible, diverse, and global rather than hierarchical, stable, and homogenous. There is substantial evidence that leadership can be learned, and this introductory subject is aimed at developing the capability to lead individuals and teams through intrapersonal (i.e., self‐awareness and self‐management) and interpersonal (i.e., social awareness and social skill) development. This subject includes theoretical and conceptual content alongside solo and group exercises designed to prepare students for leadership experiences in the MBA program and their future careers.
Data Analytics
Contemporary business is awash in data. Modern business processes and activities usually involve multiple streams of data from areas as diverse as marketing activities, operational processes and financial activities. Therefore, managers are frequently confronted with how to harness these to understand their business better, so that they can make more informed decisions. This subject provides the fundamental quantitative skills necessary for an MBA student to extract information from data, through quantitative analysis, to make better managerial decisions. Students will be familiarized with the tools of quantitative analysis, develop the necessary skills for analytical thinking and a quantitative mind set in measuring performance. The fundamental quantitative skills from this subject provide a foundation to the advanced subjects within the MBA and provide students an analytical framework towards solving managerial problems in their career.
People Management
The course examines human behaviour at the individual, group and organisational levels. Theories, models and research will be discussed and applied through case studies, syndicate team assignments, experiential exercises and reflection on work experience. Each topic has been selected to help you better manage yourself, other people, groups and organisations.
Economics for Managers
Economics for Managers is designed to provide you with the tools of economic reasoning for developing and evaluating strategic business options and to make better choices. To this end we discuss and develop the fundamental economic concepts and analytical skills required in managerial and strategic decision-making. Applications lie in bargaining, price setting, the analysis of different market environments, and the analysis of situations with asymmetric information. Many subjects—and in particular business strategy, finance, marketing, and negotiations—build upon the material learned in Economics for Managers.
Personal Effectiveness 1
The “Personal Effectiveness Program” (PEP) runs across the two core modules and is designed to help students develop the skills and knowledge required to effectively manage the early stages of their career. PEP identifies specific needs of each individual student and then provides ongoing support, training, and opportunities to practice and perfect these skills. PEP focuses on three core areas.
- Communication skills: These skills include effective presentations, verbal communication, written communication, and public speaking
- Career development skills: These skills include case practice, interview skills, CV writing, networking, and business etiquette
- Team skills: These skills include managing conflict, cultural awareness, giving and receiving feedback, and resilience.
Intended learning outcomes
Business Essentials
On completion of this topic, students should be able to:
- Make decisions that recognise the interdependence between the firm and its broader economic and social context.
- Analyse a company's competitive environment and business model to determine its internal and external fitness for achieving competitive advantage.
- Apply structured thinking, evidence‐based approaches, and analytical skills to solve business problems
- Apply frameworks in analysing your and others' experiences when leading and managing others.
- Evaluate the importance of job design in shaping critical work outcomes.
- Perform basic process analysis to identify bottlenecks and improve processes through debottlenecking as well as develop an appreciation for how processes and operating policies can be developed to support the overall strategy.
- Read and interpret a company's fundamental financial statements.
- Evaluate and select investment opportunities using standard financial analysis techniques.
- Conceptualise, plan and execute projects
- Communicate and present information effectively
Leadership
On completion of this topic, students should be able to:
- Appreciate and work with diversity and discover the value of collaboration
- Heighten their self‐awareness and self‐knowledge
- Apply their leadership to individuals, groups and organisations
- Better relate to and influence others
- Communicate and manage conflict more effectively
Data Analytics
On completion of this topic, students should be able to:
- Analyse and summarise multivariate data clearly
- Apply the principles of statistical variation in data analysis.
- Select appropriate performance metrics based on statistical principles
- Combine multiple performance metrics quantitatively.
- Distinguish between correlation and causation in statistical analyses
- Construct relevant statistical models from ambiguous business problems
- Undertake regression analysis to quantify complex relationships between multiple explanatory variables and a response variable
- Identify elements from regression output that are directly relevant to a business problem or question.
- Identify and model nonlinear effects and interactions in regression models
- Measure and articulate statistically significant relationships between variables
- Apply quantitative methods and analyses to identify optimal decision strategies and risks
- Evaluate the robustness and appreciate the limitations of data analyses
People Management
On completion of this topic, students should be able to:
- Make decisions that consider the link between how people are managed and firm outcomes;
- Use practices to enhance the attraction, selection, development, utilisation and retention of people in organisations;
- Make decisions that consider how organisational culture and design affect organisational processes and performance;
- Identify common factors that constrain and facilitate the implementation of change;
- Effectively manage some of the challenges and opportunities of leading a diverse workforce;
- Gain skill in managing team processes and interactions;
- Influence organisational dynamics by applying knowledge on how to shape behaviour in organisations.
Economics for Managers
On completion of this topic, students should be able to:
- possess fundamental economic analytical skills required in managerial decision making and apply them in solving business problems
- apply the understanding of different cost categories to managerial decisions such as pricing and creating competitive advantage
- accurately predict firm behaviours and market outcomes for different market environments such as those characterised by bargaining between agents, oligopoly structures, and commodity markets
- apply fundamental insights from game theory to business situations
- effectively design strategies involving product differentiation and price customisation for segmented consumer markets
- predict market dynamics in competitive markets and in markets with entry barriers
Personal Effectiveness 1
On completion of this topic, students should be able to:
- Appreciate the importance of communication, career development, and team skills in career success
- Have identified communication, career development, and team skills that need improvement
- Be more comfortable receiving feedback
- Be able to create an effective CV
- Have improved their business etiquette
- Be more comfortable making public presentations
Last updated: 3 November 2022