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Semester 1 - Online
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This subject explores developments in the American film and television industry since its beginnings. The evolution of contemporary styles, techniques and genres belongs to a history of refusal, reinvention and departure from older norms. The consolidation of streaming can only be understood when we know how Hollywood weathered earlier crises. US show business is the quintessential cultural industry, and allows us to explore the tensions between art and commerce, mediations of race and gender, the synergies of theatre, TV and pop music, the work of audiences and the significance of marketing strategies over more than a century of rapid social, economic and political change.
Intended learning outcomes
On successful completion of this subject, students should be able to:
- apply critical and analytical skills to analyses the major industry and economic shifts impacting on the form of the Hollywood film;
- demonstrate a detailed knowledge and understanding of the impact that conglomeration, franchise and cross-media synergies had on the emergence of the industry;
- contextualise and interpret changing narrative and stylistic formations in Hollywood cinema through an understanding of the social, historical and cultural contexts that produced them;
- show advanced knowledge of the relationship between contemporary Hollywood and earlier traditions of film history;
- demonstrate understanding of the concepts and methods of analysis specific to Screen Studies, especially as it relates to Hollywood cinema, while also embracing interdisciplinary approaches that deepen analysis of screen media and the forces that drive them; and
- communicate effectively in a variety of oral and written formats in a way that reveals a detailed understanding of research practices and principles s
At the completion of this subject, students should improve the following generic skills:
- a clear understanding of historical process driving developments in the Hollywood film industry;
- analysis of the narrative and stylistic traits that Hollywood developed during various stages; and
- understanding the impact that big corporations and a new economy had on the emergence of a Hollywood that came to embrace the all-encompassing "entertainment experience" including cross-media synergies.
Last updated: 9 September 2021