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  • Consulting PracticeMGMT90192

    Offered:Not offered inYear:2019

    This subject introduces students to the world of consulting through the eyes of practicing consultants. Guest consultants, drawn from leading international and local firms and academia, will introduce students to the ideas, theories and frameworks that are most influential and used in the industr...

  • Marketing for EntrepreneursMKTG90025

    Offered:Not offered inYear:2019

    This subject is designed to provide a strong foundation in marketing techniques for startup businesses by reconciling the practical and theoretical concepts of building new brands. This will involve an examination and understanding of various topics including: idea generation, market analysis, cu...

  • Advanced Strategic ManagementMGMT90200

    Offered:Not offered inYear:2019

    This subject examines advanced themes and issues in the theory and practice of strategic management. Embedded in the critical examination of competitive advantage as derived from sources internal and external to the firm, this subject is designed to provide students with an appreciation of strate...

  • Advanced Qualitative Research MethodsMGMT90198

    Offered:Not offered inYear:2019

    This subject is aimed at students undertaking graduate research programs. The overall aim is to introduce students to advanced methods and techniques commonly used by qualitative researchers in management and marketing research. It provides students with hands-on experience of working with differ...

  • Advanced Quantitative Research MethodsMGMT90199

    Offered:Not offered inYear:2019

    This subject is aimed at students in research graduate programs. The subject introduces students to advanced inferential techniques used in management and marketing research. Topics will include but not limited to regression models, critical assumptions, mediation and moderation, limited dependen...

  • Organisations, Ethics and SocietyMGMT30008

    Offered:Not offered inYear:2019

    This subject critically examines the ways in which business organisations affect and are affected by the wider society in which they operate. That 'wider society' includes governments, communities, the natural environment and other stakeholders. It also includes global and local trends and forces...