Understanding Australian Media (MECM20006)

This subject examines Australian media with an emphasis on its political nature and issues of media convergence, citizenship, policy, regulation, ownership, governance and local content. Students are encouraged to actively, and critically, examine their own media use. Drawing on this, and a range of case studies, students will engage with debates about journalism and ethics, the nature of commercial and public media, and the changing shape of news and current affairs. Major topics include advertising, commercial television, public broadcasting, newspapers, radio, online media, alternative media, media regulation, and journalism and ethics. On completion of this subject, students should have developed a strong grasp of the major thematic issues influencing Australian media.