Assessment: Advanced Industry Practice - Advertising (MECM90026)

Assessment

Description	Timing	Percentage
An individual Marketing Communications Brief 1000 words	Week 5	15%
A group Oral presentation of a Marketing Communications Strategy (with supporting documentation) (1,000 words) 15 minutes	Due in the last three weeks of semester	35%
An individual project, comprising a Final Essay 2,500 words	End of semester	50%

Description

Timing

Percentage

An individual Marketing Communications Brief

Week 5

15%

A group Oral presentation of a Marketing Communications Strategy (with supporting documentation) (1,000 words)

Due in the last three weeks of semester

35%

An individual project, comprising a Final Essay

End of semester

50%

Last updated: 8 November 2024