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Foundations of Entrepreneurship Practice (MGMT90222)
Graduate courseworkPoints: 12.5On Campus (Parkville)
About this subject
- Overview
- Eligibility and requirements
- Assessment
- Dates and times
- Further information
- Timetable(opens in new window)
Contact information
Summer Term
Overview
Availability | Summer Term |
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Fees | Look up fees |
The purpose of this subject is to study topics on entrepreneurship and innovation. The subject closely examines the definition of an entrepreneur as an innovator who recognises and seizes opportunities; converts those opportunities into workable/marketable ideas; adds value through effort, money and skills; assumes the risk of the competitive marketplace to implement these ideas; and realises the rewards from these efforts. Innovation is ultimately the lifeblood of enterprises, in that it is concerned with the capability to effectively introduce new products and services, new or substantively improved processes or other major initiatives into existing and new enterprises. The subject is systematically organised around the creation, assessment, growth development, and operation of new and emerging ventures. Topics include introduction to design thinking, creativity, intellectual property, business models, innovation capability, new product/process technology introduction and innovation culture. The subject is geared towards preparing students in ultimately being able to understand the principles behind a successful product creation and launch.
Intended learning outcomes
On successful completion of this subject, students should be able to:
- discuss the principles of entrepreneurship and innovation;
- develop the ability to analyse an entrepreneurial enterprise;
- explain the major theories and models of entrepreneurship and innovation management and apply to the analysis of case study problems;
- demonstrate the role and context of business model in the entrepreneurial process and its relationship to design thinking;
- appreciate that there are multiple solutions to entrepreneurial problems;
- demonstrate the skills required for successful collaborations;
- apply the basic principles of commercialization and new product development and how to accelerate the process;
- explain the idea of design thinking and be able to create and illustrate the value of a low fidelity prototype.
Generic skills
High level of development:
- Develop problem-solving skills through tutorial exercises
- Present an argument, by reflecting on those presented in the lecture series
- Think critically, and organise knowledge, from consideration of the lecture material
Moderate level of development:
- Develop creative ways of solving unfamiliar problems, through the tutorial exercise series
- Learn to adopt new ideas, from participation in the lecture program
- Plan effective work schedules, to meet the regular deadlines for submission of assessable work
Last updated: 9 April 2024
Eligibility and requirements
Prerequisites
Entry to the Master of Entrepreneurship
Corequisites
None
Non-allowed subjects
None
Inherent requirements (core participation requirements)
The University of Melbourne is committed to providing students with reasonable adjustments to assessment and participation under the Disability Standards for Education (2005), and the Assessment and Results Policy (MPF1326). Students are expected to meet the core participation requirements for their course. These can be viewed under Entry and Participation Requirements for the course outlines in the Handbook.
Further details on how to seek academic adjustments can be found on the Student Equity and Disability Support website: http://services.unimelb.edu.au/student-equity/home
Last updated: 9 April 2024
Assessment
Additional details
- Case study write-up – individual 1500 words, due last day of class (25%)
- Collaboration/ participation/ feedback quality - individual, inc class (10%)
- Video and presentation of prototype (group) 5 minutes and 15 minutes for presentation (1000 words equivalent per student), due 2 weeks after completion of class (40%)
- Critical review (individual) 1500 words, due 2 weeks after completion of class (25%)
Last updated: 9 April 2024
Dates & times
- Summer Term
Principal coordinator Colin McLeod Mode of delivery On Campus (Parkville) Contact hours 36 hours Total time commitment 170 hours Teaching period 6 February 2017 to 15 February 2017 Last self-enrol date 8 February 2017 Census date 17 February 2017 Last date to withdraw without fail 24 February 2017 Assessment period ends 10 March 2017 Summer Term contact information
Time commitment details
Estimated total time commitment of 170 hours per semester
Last updated: 9 April 2024
Further information
- Texts
Prescribed texts
You will be advised of the prescribed texts by your lecturer
- Related Handbook entries
This subject contributes to the following:
Type Name Course Master of Entrepreneurship
Last updated: 9 April 2024