Issues in Managing the Multinational (IBUS90003)

This subject explores two important areas of concern facing managers of multinational corporations. First it examines the relationship and balance between global integration and local responsiveness that lies at the heart of understanding strategies of multinational enterprises (MNEs). This brings with it the question of organisational structure and design and aspects of the internal management of the MNE such as subsidiary tasks, control and coordination. Second, it delves into the many factors within host economies that impact on MNE operations. Third, it also deals with contemporary issues around managing MNEs such as MNEs from emerging economies and sustainability, ethics, and diversity in international business.