Writing for Marketing Communication (MECM90024) // Assessment

Additional details

• A 1,000-word Writing exercises demonstrating knowledge of genres and writing skills (20%), due Week 5.
• Participation in seminar discussion and activities equivalent to 500 words (10%), due throughout semester.
• Content script and production equivalent to 1,000 words (20%), due Week 9.
• A 2,500-word essay based on practical scenario, drawing on relevant skills and knowledge to address problem (50%), due during the examination period.
• Hurdle: Students are required to attend a minimum of 80% of classes in order to pass this subject and regular class participation is expected.