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Through a five day intensive, this subject investigates how design can be used to bring greater meaning, depth and emotion to stories told through the medium of film.
We consider how design works by looking at visual language, colour theory, composition and metaphor. The role of the Production Designer will be outlined and the motivating factors behind the decisions they make will be identified. Students will be introduced to the processes designers use to generate ideas and then develop them into detailed design concepts.
This subject will also focus on some of the ways in which these design concepts are realised. You will learn about the various roles within the Art Department as well as the nature of how a Production Designer collaborates with other key creative personnel, including the Director and Cinematographer.
Intended learning outcomes
On completion of this subject, student should be able to demonstrate:
- An understanding of the role of design for the moving image
- The ability to generate visual ideas in response to a text
- Perform visual research
- An understanding of the structure of an Art Department
On completion of this subject students will be able to:
- Critically analyse the use of design in film
- Develop visual idea in a creative manner
- Prepare and communicate visual ideas
Last updated: 22 July 2021