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Innovation Management (BUSA90535)
Graduate courseworkPoints: 12.5On Campus (Parkville)
To learn more, visit 2023 Course and subject delivery.
About this subject
- Overview
- Eligibility and requirements
- Assessment
- Dates and times
- Further information
- Timetable(opens in new window)
Contact information
Overview
Availability | June |
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Fees | Look up fees |
Innovations are a prerequisite for survival and sustained growth in most industries. The course covers strategic, organizational and procedural aspects of managing product, process and business model innovation in different industrial and competitive environments. It is designed to help students understand why innovation is critical for achieving sustainable competitive advantage. It further illustrates what innovation strategies firms can pursue as part of their business strategy. Based on the fundamental understanding of the strategic importance of innovation, the course will contrast the experience made by firms which successfully anticipated and drove change proactively to gain competitive advantage with those firms that failed to react to disruptive changes in the competitive environment and hence fell behind. Multiple real-life examples from firms across multiple industries will be used. Based on these examples and latest research, best management practices will be outlined that should be understood and implemented by managers who seek to profit from disruptive change in their competitive environment. In this context, the course puts a special emphasis on the role of leaders during the process of innovation and strategic change. Multiple examples are used to illustrate what effective leadership requires for successful innovation and corporate renewal. In addition, this course will address relevant emerging and strategic innovation themes such as open innovation, frugal innovation, reverse innovation and innovation for and from emerging markets.
Intended learning outcomes
Upon completion of this subject, students should be able to:
- Understand the most critical and strategic aspects of managing innovation and corporate renewal.
- Develop a solid understanding of multiple dimensions of innovation such as product, process and business model innovation.
- Identify and develop the leadership skills that are required to effectively drive innovation, strategic initiative, and radical change in organisations.
- Appreciate and analyse typical pitfalls that explain why firms fail to react to disruptive challenges from established and new competitors.
- Apply the leadership skills and business/innovation strategies to build lasting competitive advantage and prosperity by means of innovation as opposed to short-term optimization strategies.
- Integrate skills and knowledge across core management areas to develop innovation strategies that are market-driven and customer-centric.
Last updated: 10 November 2023
Eligibility and requirements
Prerequisites
Code | Name | Teaching period | Credit Points |
---|---|---|---|
BUSA90027 | Business Strategy | August (On Campus - Parkville) |
12.5 |
BUSA90228 | Operations | February (On Campus - Parkville) |
12.5 |
BUSA90072 | Global Business Economics | October (On Campus - Parkville) |
12.5 |
Corequisites
None
Non-allowed subjects
None
Inherent requirements (core participation requirements)
The University of Melbourne is committed to providing students with reasonable adjustments to assessment and participation under the Disability Standards for Education (2005), and the Assessment and Results Policy (MPF1326). Students are expected to meet the core participation requirements for their course. These can be viewed under Entry and Participation Requirements for the course outlines in the Handbook.
Further details on how to seek academic adjustments can be found on the Student Equity and Disability Support website: http://services.unimelb.edu.au/student-equity/home
Last updated: 10 November 2023
Assessment
Description | Timing | Percentage |
---|---|---|
Contribution to class learning
| Throughout the teaching period | 20% |
Syndicate assignments (case write-up)
| Second half of the teaching period | 20% |
Final examination
| End of the teaching period | 60% |
Last updated: 10 November 2023
Dates & times
- June
Mode of delivery On Campus (Parkville) Contact hours Total time commitment 170 hours Pre teaching start date 15 May 2023 Pre teaching requirements students are required to complete approximately 15 hours of readings to prepare for the subject during pre-teaching period Teaching period 15 June 2023 to 16 July 2023 Last self-enrol date 22 May 2023 Census date 16 June 2023 Last date to withdraw without fail 30 June 2023 Assessment period ends 16 July 2023
Last updated: 10 November 2023
Further information
- Texts
Prescribed texts
There are no specifically prescribed or recommended texts for this subject.
Last updated: 10 November 2023