Master of Marketing (294PN)
Masters (Coursework)Year: 2025 Delivered: On Campus (Parkville)
About this course
Coordinator
Sven Feldmann
Coordinator
Jim Frederickson
Contact
Melbourne Business School
Degree Program Services
Email: programservices@mbs.edu
Overview
| Award title | Master of Marketing |
|---|---|
| Year & campus | 2025 — Parkville |
| Fees information | Subject EFTSL, level, discipline and census date |
| Study level & type | Graduate Coursework |
| AQF level | 9 |
| Credit points | 162.5 credit points |
| Duration | 18 months full-time or 36 months part-time |
The Master of Marketing (MMktg) aims to equip marketing managers with an understanding of the issues involved in the analysis, planning, implementation, and control of marketing programs. Graduates will gain an in-depth understanding of the primary tasks and functions used to achieve the fundamental objectives of marketing management, which are attracting and retaining customers.
Last updated: 27 February 2025