Typography in Practice (GDES30005)
Undergraduate level 3Points: 12.5On Campus (Southbank)
Overview
| Availability | Semester 1 |
|---|---|
| Fees | Look up fees |
This subject develops specialised skills and craft of typography for professional practice. The subject investigates historical and contemporary typography with readings, talks and studio-based projects from Gutenburg to the digital, text setting, expressive and responsive type.
Students learn how to refine typographic techniques and apply these to communication solutions in graphic design.
Students will learn to aesthetically refine to briefs with contemporary demands and will progressively craft an industry-ready folio of typographic designs.
Intended learning outcomes
On completion of this subject, students should be able to:
- research and analyse innovative cross-cultural and multi-lingual graphic approaches to typography;
- prepare a strategic design response to a brief informed by historical and cultural research;
- develop, refine and reflect on typographic craft;
- apply analogue and digital skills and technique;
- create a cohesive typographic folio to a professional studio standard.
Generic skills
On completion of this subject, students should be able to:
- apply problem-solving and analytical thinking skills to undertake critical analysis;
- articulate and present ideas from a range of design precedents;
- develop and communicate concepts by working with different design methodologies;
- demonstrate an understanding of challenges for the professional visual artist in the 21st century;
- sustain an understanding of their relationship with and responsibility to the cultural environment and society.
Last updated: 4 March 2025
Eligibility and requirements
Prerequisites
All of
| Code | Name | Teaching period | Credit Points |
|---|---|---|---|
| GDES20001 | Graphic Design Studio 2: Image & Media | Semester 1 (On Campus - Southbank) |
12.5 |
| GDES20002 | Colour Studio | Semester 2 (On Campus - Southbank) |
12.5 |
Corequisites
None
Non-allowed subjects
None
Inherent requirements (core participation requirements)
The University of Melbourne is committed to providing students with reasonable adjustments to assessment and participation under the Disability Standards for Education (2005), and the Assessment and Results Policy (MPF1326). Students are expected to meet the core participation requirements for their course. These can be viewed under Entry and Participation Requirements for the course outlines in the Handbook.
Further details on how to seek academic adjustments can be found on the Student Equity and Disability Support website: http://services.unimelb.edu.au/student-equity/home
Last updated: 4 March 2025
Assessment
| Description | Timing | Percentage |
|---|---|---|
Typography Project 1, including set exercises and tasks, working folio, design research, and design pitch presented before final work submission
| Early in the teaching period | 25% |
Typography Project 2, including set exercises and tasks, working folio, design research, and design pitch presentation.
| During the assessment period | 60% |
Research journal with critical reflection designed in a magazine format
| During the assessment period | 15% |
| Hurdle requirement: Submission of industry-ready folio complete with designs completed in Project 1, Project 2, and the Research Journal. For the purposes of meeting this hurdle requirement, each submitted assessment must be complete and constitute a genuine attempt to address the requirements of the task. Submitting only part of an assessment (e.g. only the title page) or an assessment on an irrelevant topic will not meet this hurdle requirement. | Throughout the teaching period | N/A |
Last updated: 4 March 2025
Dates & times
- Semester 1
Coordinator Ela Egidy Mode of delivery On Campus (Southbank) Contact hours 36 hours, comprising one 3-hour studio class per week Total time commitment 170 hours Teaching period 3 March 2025 to 1 June 2025 Last self-enrol date 14 March 2025 Census date 31 March 2025 Last date to withdraw without fail 9 May 2025 Assessment period ends 27 June 2025 Semester 1 contact information
Ela Egidy: ella.egidy@unimelb.edu.au
What do these dates mean
Visit this webpage to find out about these key dates, including how they impact on:
- Your tuition fees, academic transcript and statements.
- And for Commonwealth Supported students, your:
- Student Learning Entitlement. This applies to all students enrolled in a Commonwealth Supported Place (CSP).
Subjects withdrawn after the census date (including up to the ‘last day to withdraw without fail’) count toward the Student Learning Entitlement.
Last updated: 4 March 2025
Further information
- Texts
- Related Handbook entries
This subject contributes to the following:
Type Name Course Bachelor of Design Informal specialisation Typography
Last updated: 4 March 2025