New Value Creation (MGMT90174)
Graduate courseworkPoints: 12.5Not available in 2025
About this subject
Overview
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This subject provides frameworks for entrepreneurial activity and commercialisation of new ideas, which are of value to organisations and to customers in markets or societies. It covers creativity and ideation processes and the processes by which entrepreneurs prioritise, make decisions, allocate resources and evaluate such ideas as the pass from invention or acquisition stage through to scale up and commercialisation. The integration of market, economic, financial, societal, sustainability and production aspects of evaluation will also be considered.
Intended learning outcomes
On successful completion of this subject, students should be able to:
- Manage creativity processes aimed at identifying new forms of value creation in organisations
- Know how to evaluate ideas for decision purposes and prioritisation
- Evaluate potential for scale-up of new value potentials
- Apply market logic to new value potentials
- Recognise financially valuable new elements of products services and processes
- Consider new forms of business models and revenue streams delivered by entrepreneurial activities
- Apply opportunity recognition frameworks in organisations and society.
Generic skills
On successful completion of this subject students should have enhanced their skills in:
- Understanding of entrepreneurial processes and key elements of innovation success
- Analysis and problem solving
- Capacity for intellectual curiosity, creativity and independent thought
- Communication of key ideas and theories within the discipline areas
- Capacity for effective teamwork and collaboration
- Information retrieval and application in relation to practical problems.
Last updated: 4 March 2025
Eligibility and requirements
Prerequisites
Admission into the MC-ENT Master of Enterprise
Corequisites
None
Non-allowed subjects
None
Inherent requirements (core participation requirements)
The University of Melbourne is committed to providing students with reasonable adjustments to assessment and participation under the Disability Standards for Education (2005), and the Assessment and Results Policy (MPF1326). Students are expected to meet the core participation requirements for their course. These can be viewed under Entry and Participation Requirements for the course outlines in the Handbook.
Further details on how to seek academic adjustments can be found on the Student Equity and Disability Support website: http://services.unimelb.edu.au/student-equity/home
Last updated: 4 March 2025
Assessment
| Description | Timing | Percentage |
|---|---|---|
Take-home exam
| Due on the Tuesday after the delivery | 20% |
Assignment
| 4 Weeks after the end of teaching | 30% |
Field project
| 8 Weeks after the end of teaching | 50% |
Last updated: 4 March 2025
Dates & times
Not available in 2025
Time commitment details
Estimated total time commitment of 170 hours per semester
Last updated: 4 March 2025
Further information
- Texts
- Links to additional information
Last updated: 4 March 2025