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Design & Desire in the Startup World (ANTH30019)

Undergraduate level 3Points: 12.5On Campus (Parkville)

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Year of offer2019
Subject levelUndergraduate Level 3
Subject codeANTH30019
Semester 2
FeesSubject EFTSL, Level, Discipline & Census Date

What makes new startups successful? How do they create products that capture our imagination and desires? This subject explores the social, cultural, and political forces that make innovation possible in the startup world, leading students to understand critically what startups are, and how they relate to the forms of inequality and privilege that permeate our contemporary economy. Throughout the semester, we will partner with startups. We will conduct hands-on research that will explore how individuals react to innovative technologies, including robots or social media apps. Students who take this subject will be asked to incorporate their critical analyses about the startup ecosystem with creative thinking that helps startups move from ideas to products. This subject will allow students to participate in the design process and build their creativity and research skills in the job market.

Intended learning outcomes

Upon successful completion of this subject, students should be able to:

  • Demonstrate a detailed knowledge and understanding of how anthropologists approach beauty, and processes of form-making such as design and architecture, as objects of study.
  • Critically analyze and compare theories about the diverse social and cultural meanings of aesthetics, beauty, and design.
  • Conduct research projects to acquire first-hand knowledge of the interplay between form and application, design ideals and technological implementations, architecture and social needs.
  • Articulate how political and economic processes shape and are shaped by emerging aesthetics trends.
  • Communicate effectively in written and oral formats, and collaborate in groups with people of diverse disciplinary and cultural backgrounds.

Eligibility and requirements





Non-allowed subjects


Recommended background knowledge

ANTH10001 Anthropology: Studying Human Diversity

Core participation requirements

The University of Melbourne is committed to providing students with reasonable adjustments to assessment and participation under the Disability Standards for Education (2005), and the Assessment and Results Policy (MPF1326). Students are expected to meet the core participation requirements for their course. These can be viewed under Entry and Participation Requirements for the course outlines in the Handbook.

Further details on how to seek academic adjustments can be found on the Student Equity and Disability Support website: http://services.unimelb.edu.au/student-equity/home



Proposal for Services (research project)

  • 500 words
Week 520%

Research Journal (curated version)

  • 1000 words
Week 820%

Group Project Report and Presentation (equivalent of 1000-words).

  • 1000 words
End of the teaching period30%

Reflective Essay

  • 1500 words
During the examination period30%

Hurdle requirement

Hurdle requirement: Hurdle requirement: Students must attend a minimum of 80% of seminars in order to pass this subject. All pieces of written work must be submitted to pass this subject.
Throughout the semesterN/A

Dates & times

  • Semester 2
    CoordinatorFabio Mattioli
    Mode of deliveryOn Campus — Parkville
    Contact hours30 hours: A mix of 3-hour seminars and 1-hour workshops across 10 weeks of the semester, totalling 30 hours.
    Total time commitment170 hours
    Teaching period29 July 2019 to 27 October 2019
    Last self-enrol date 9 August 2019
    Census date31 August 2019
    Last date to withdraw without fail27 September 2019
    Assessment period ends22 November 2019

    Semester 2 contact information

Further information

  • Texts

    Prescribed texts

    There are no specifically prescribed or recommended texts for this subject.

  • Available to Study Abroad and/or Study Exchange Students

    This subject is available to students studying at the University from eligible overseas institutions on exchange and study abroad. Students are required to satisfy any listed requirements, such as pre- and co-requisites, for enrolment in the subject.

Last updated: 21 September 2019