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Having a “great idea” you want to get off the ground is one thing, being able to effectively describe, promote and manage it, is entirely another. “The Artist's Toolbox” provides aspiring artists, entrepreneurs, and project visionaries of all disciplines, with the management skills required to conceptualise, pitch and manage that “great idea” from concept to delivery. Students will examine typical Arts Management methodologies and identify how these methods can be applied to the planning and delivery of their “great idea”, including how to describe the project, identifying the “audience”, effectively pitching the idea and confidently demonstrating the ability to deliver a defined outcome. The subject is delivered as a series of facilitated workshops including daily student presentations over 5 days, followed by an individually scheduled final pitch presentation.
Intended learning outcomes
On completion of this subject, student should be able to:
- identify and interpret the multi-level agendas that can drive the commissioning of works and their potential impact on the core idea;
- identify and apply arts management methodologies that can be used to creatively pitch and practically implement a project;
- construct and communicate an innovative individual response to a supplied provocation.
On completion of this subject students should be able to demonstrate:
- an ability to interpret, translate and execute ideas in a broader environment;
- an ability to determine the technical and artistic implications of a project;
- advanced communication skills (written, visual and oral);
- an understanding of professional standards required for arts management.
Last updated: 25 January 2020