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  3. Graphic Design Studio 1: Image & Text

Graphic Design Studio 1: Image & Text (FINA10040)

Undergraduate level 1Points: 12.5On Campus (Southbank)

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Year of offer2018
Subject levelUndergraduate Level 1
Subject codeFINA10040
Semester 2
FeesSubject EFTSL, Level, Discipline & Census Date

The focus of this studio subject is the development of both design thinking and dexterity with tools – specifically the generation and articulation of design possibilities through a series of studio-based projects.

Through a study graphic design traditions and visual cultural histories, and the work of a number of exemplary practitioners, students will be introduced through a range of studio workshops to working with a range of design techniques and graphic methods. These workshops will be a combination of contact time and independent study time.

Intended learning outcomes

Students who have successfully completed this subject should be able to:

  • Demonstrate familiarity with a grammar of image and text elements, sufficient to produce graphic renderings, typographical and visualisation presentations to help communicate a range of ideas
  • Demonstrate capacity to analyse, evaluate and critique the effectiveness of visual communication work
  • Respond to a communication need by determining an appropriate perspective and following through by form-making using various graphic means
  • Develop and refine a range of methods that culminate into a cohesive body of work targeting professional practice, an independent studio practice, or entrepreneurship
  • Work with contemporary and historical tools and software
  • Professionally document the conceptual development, research and realisation of a designed item, and reflect on the outcome.

Generic skills

On completing this subject students will demonstrate:

  • An ability to undertake critical analysis
  • An ability to work with design precedents
  • An ability to work with different design methodologies
  • An understanding of challenges for the professional visual artist in the 21st century;
  • An understanding of their relationship with and responsibility to their cultural environment and society.

Last updated: 10 August 2019