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Creating Your Own Enterprise (MGMT90230)
Graduate courseworkPoints: 25Dual-Delivery (Parkville)
Please refer to the return to campus page for more information on these delivery modes and students who can enrol in each mode based on their location.
About this subject
- Overview
- Eligibility and requirements
- Assessment
- Dates and times
- Further information
- Timetable(opens in new window)
Contact information
Semester 2 (Early-Start)
Winter Term: Dr Greg Nyilasy gnyilasy@unimelb.edu.au
Semester 2: A/Prof Kwanghui Lim kwlim@unimelb.edu.au
Overview
Availability | Semester 2 (Early-Start) - Dual-Delivery |
---|---|
Fees | Look up fees |
The purpose of this subject is to lay the foundations of launching a viable entrepreneurial venture based on the concepts of lean start-ups and design thinking. The Winter intensive session starts with idea generation where all students create ideas according to their entrepreneurial interests and to recapitulate learning from Semester 1. Students then form entrepreneurial founder groups of approximately four to develop the idea that will be the basis of their group project. In the process students will learn pitching skills to pitch individual and then team ideas. Next, students will translate this idea into an initial Business Model Canvas framework and develop testable entrepreneurial hypotheses. Topics include: value propositions, customer relationships, distribution channels, key activities, key resources, key partners, revenue streams and cost structure. In Semester 2, student teams will proceed to test their initial hypotheses with stakeholders in the marketplace. In this process students learn skills to establish viability of their entrepreneurial concepts and pivot their initial models. At the end of Semester 2, students will produce a final pitch document and give a presentation. The subject teaches team development throughout both semesters training students in team selection, structure, roles and team norm and process development.
Intended learning outcomes
On successful completion of this subject, students should be able to:
- Create a usable entrepreneur venture concept based on validated assumptions
- Analyse business environment to validate and refine business models
- Critically apply and evaluate lean start-up and design thinking methodologies
- Demonstrate team collaboration skills in the execution of an entrepreneurial product
- Demonstrate skills in pitching entrepreneurial ideas to the investor community
Generic skills
High level of development:
- Develop problem-solving skills through exercises
- Think critically, and organise knowledge, from consideration of the lecture material and development of business canvas
- Develop creative ways of solving unfamiliar problems, through the exercises
Moderate level of development:
- Learn to adopt new ideas, from participation in the lecture program
- Plan effective work schedules, to meet the regular deadlines for submission of assessable work
Some level of development:
- Present an argument, by reflecting on those presented in the lecture series and readings
Last updated: 9 April 2024
Eligibility and requirements
Prerequisites
Admission into the MC-ENTR Master of Entrepreneurship
Corequisites
None
Non-allowed subjects
None
Inherent requirements (core participation requirements)
The University of Melbourne is committed to providing students with reasonable adjustments to assessment and participation under the Disability Standards for Education (2005), and the Assessment and Results Policy (MPF1326). Students are expected to meet the core participation requirements for their course. These can be viewed under Entry and Participation Requirements for the course outlines in the Handbook.
Further details on how to seek academic adjustments can be found on the Student Equity and Disability Support website: http://services.unimelb.edu.au/student-equity/home
Last updated: 9 April 2024
Assessment
Description | Timing | Percentage |
---|---|---|
Group presentation #1 (groups of 3-5) and written project update (250 words per student)
| Week 4 | 10% |
Group presentation #2 (groups of 3-5) and written project update (250 words per student)
| Week 8 | 10% |
Group presentation: final pitch (groups of 3-5) and written executive summary (750 words per student)
| Week 12 | 15% |
Individual written project report
| At the end of the assessment period | 35% |
Group written project proposal and business model canvas (groups of 3-5) equivalent to 3000 words per student
| End of term | 30% |
Last updated: 9 April 2024
Dates & times
- Semester 2 (Early-Start)
Principal coordinator Gergely Nyilasy Mode of delivery Dual-Delivery (Parkville) Contact hours Winter Term: 20 hours of seminars and 15 hours of case analysis/tutorial work over 5 days, 19-23 July 2021 Semester 2: One 3hr seminar per week Total time commitment 170 hours Teaching period 19 July 2021 to 24 October 2021 Last self-enrol date 30 July 2021 Census date 31 August 2021 Last date to withdraw without fail 24 September 2021 Assessment period ends 19 November 2021 Semester 2 (Early-Start) contact information
Winter Term: Dr Greg Nyilasy gnyilasy@unimelb.edu.au
Semester 2: A/Prof Kwanghui Lim kwlim@unimelb.edu.au
Time commitment details
Estimated total time commitment of 170 hours per semester
Last updated: 9 April 2024
Further information
- Texts
Prescribed texts
You will be advised of the prescribed texts by your lecturer.
- Related Handbook entries
This subject contributes to the following:
Type Name Course Master of Entrepreneurship
Last updated: 9 April 2024